This is the power of star charisma.
Mahesh Babu’s market demand has scaled to a new high when Eros
International has purchased all the rights on ‘1 nenokkadine’
by paying almost Rs.80 Crores. Yes, this is the sensational news in
film circles from the morning hours when the deal is agreed from both
the parties. In fact, ‘1’ has been delayed by a long time due to massive
scheduled planned by director Sukumar and 14 Reels Banner has also
poured money like water.
While no one really knows, how promising
is the real out put but meanwhile, Eros took to a daring move of
risking 80 Crores on the film. This includes Audio Rights, Satellite
Rights, Movie Distribution Rights across the globe and everything more.
Audio release date is now tentatively finalized as 19th of this month.
Hopefully, ‘1’ will not hit the screens on the scheduled season of
Pongal.
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